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Rose Associates Hires Lizete L. Alves as Manager of Interactive Marketing

Posted On October 22, 2012

Rose Associates, the New York-based full-service real estate firm, announced today that it has hired Lizete L. Alves as manager of interactive marketing. Alves joins Rose from StreetEasy.com, where she acted as manager of residential accounts. 

“Lizete has an advanced skill set in residential marketing, particularly within the digital space,” said Robert A. Scaglion, senior managing director of residential marketing at Rose Associates. “We look forward to her creating fresh online campaigns for our clients while maintaining the success Rose enjoys with its current digital marketing efforts.” 

Alves has nearly a decade of experience in real estate marketing. Prior to joining StreetEasy.com, she was internet strategies manager for New York-based Bayard Advertising Agency, Inc. She also spent four years with Sherman Advertising Associates as digital account manager. At Sherman, she focused on luxury developments for such clients as Tishman Speyer, Extell Development Company, and W Hotels and Residences. 

A native New Yorker, Alves graduated from Brooklyn’s St. Francis College with a degree in advertising and marketing. She is an active member of the Advertising Women of New York. 

About Rose Associates, Inc.

Based in New York, Rose Associates is a developer, owner and operator of premium residential properties. From planning a new development to managing day-to-day property operations, the Rose 360 Platform offers a full range of services designed to maximize the value of real estate. The firm oversees more than 26,000 units across New York, with approximately $2 billion in projects under development. Rose recently opened the historic skyscraper 70 Pine Street, which the firm is transforming into a luxury rental property with 644 residential units, 132 extend-stay apartments and a destination restaurant/lounge occupying the top four floors.

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Media Inquiries

Shea Communications
Richard Shea
(212) 627-5766
rshea@sheacommunications.com

Awards and Recognition

2016 Women of Influence
Amy Rose
Real Estate Forum

2015 Women of Influence, Metro NY
Amy Rose
Real Estate Forum

2015 Residential Management
Community Service Award
Rose Associates, Inc.
Real Estate Board of New York 

2012 Building Manager of the Year:
Gary Farrell
New York Building Managers' Association

2012 Property Manager of the Year:
Ellen Bornet
New York Association of Realty Managers

2011 Women of Influence
Amy Rose
Real Estate Forum

2011 Management Company of the Year:
New York Building Managers' Association

2011 James Berg Peace Prize:
Mitch Gelberg
New York Association of Realty Managers

2010 Award of Excellence
The Three Hands

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