Rose Associates Hires Michael J. Duff as Manager of Residential Marketing
Posted On February 4, 2014
Rose Associates, the New York-based full-service real estate firm, announced today that it has hired Michael J. Duff as manager of residential marketing. Duff will direct marketing and lead generation efforts for a portfolio of Rose-owned and Rose-marketed properties. For the past eight months, Duff has been acting as a full-time consultant for Rose.
“Michael is an experienced marketer who possesses the skills and vision required to craft campaigns that positively impact leasing while positioning assets for the long term,” said J. Brian Peters, chief operating officer at Rose. “We look forward to having him apply his talents to both new developments and existing properties within our portfolio.”
Duff, 37, has recently been focused on marketing The Larstrand, a new, full-service luxury rental on Manhattan’s Upper West Side. He has also been instrumental in the redevelopment of the rentrose.com lead generation platform. Prior to this, he served as director of external marketing at Stuyvesant Town/Peter Cooper Village, the largest residential rental complex in the United States. Duff started his career in real estate advertising, working for New York City-based firms Chavin Lambert Advertising and Sun & Moon Marketing Communications, Inc.
A graduate of the State University of New York at Binghamton, Duff is a LEED Accredited Professional. He is a resident of Bronxville, NY.
About Rose Associates, Inc.
Based in New York, Rose Associates is a developer, owner and operator of premium residential properties. From planning a new development to managing day-to-day property operations, the Rose 360 Platform offers a full range of services designed to maximize the value of real estate. The firm oversees more than 26,000 units across New York, with approximately $2 billion in projects under development. Rose recently opened the historic skyscraper 70 Pine Street, which the firm is transforming into a luxury rental property with 644 residential units, 132 extend-stay apartments and a destination restaurant/lounge occupying the top four floors.